Who says a good corporate reputation is an intangible asset? Well, just ask the banks.
Who says a good corporate reputation is an intangible asset? Well, just ask the banks.
Peeking behind the curtains of Barclays Bank's Strategic Review, one can imagine a corporate reputation superhero getting into costume.
Corporate reputation management for businesses? It sounds great doesn’t it and is certainly something you’d like a piece of. But where, exactly, do you buy it?