is a complete document and email management software designed for companies using Apple Mac computers.

Metamorphic PR is working with DocMoto to show how its software is transforming business operations for some market-leading companies and, particularly, a number of US-based law firms which have adopted Apple Mac for their businesses. DocMoto’s document and email management software has a range of applications and advantages for companies using Apple Mac computers or iOS devices and the most effective way to explain its benefits for businesses is to tell a wide range of user stories that capture the innovative technology in action.

Metamorphic PR has created 18 user case studies for the company – which involves interviewing DocMoto customers in the UK and overseas and crafting stories than convey clear business benefits. And these case studies ensure that the most compelling business problems solved by the software are highlighted for other potential customers with similar operational issues.

Supporting some high profile brands, such as ITV and Zumba Fitness, DocMoto has been able to trust Metamorphic PR’s handling of its customers during the case study process.

Neil Cameron, DocMoto director, said: “The user stories are a vital marketing tool to help explain the numerous benefits our software can deliver. While some of the benefits apply across all market sectors some can be very specific and the user stories really help in getting our message across. Metamorphic PR is the ideal partner for this work. The enthusiasm, clear understanding of our product and ability to deliver high quality work time and again is outstanding.”

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